Just in case…

You want to go back and read a previous blog post, get the summary of an older episode, or maybe it’s been a while since you visited the site and want to catch up – this page has you covered.

  • Episode 0027 Framing

    Well hey everybody! This week we talk about “Framing” – but not the construction type. In the context of Behavioral Economics, framing refers to the different ways information is presented in order to influence consumer behavior, even when the underlying facts remain the same. The core of framing involves highlighting certain aspects of information while…

  • Episode 0026 Share Your Story: Jason Glydewell

    What does Organ Repair, Labyrinths, Tombstone Washing, and Pyromusicals all have in common? Absolutely nothing – until you meet this week’s guest, Jason Glydewell. If you need a refreshing episode to remind you why you got into self-employment in the first place, this is an episode you can’t afford to miss!  Jason tells us point-blank,…

  • Episode 0025 Taps & Sinks

    Now that we know our community enjoys learning about mental health and the psychology behind consumer behavior, we decided to nerd out a little bit and talk about a popular economic concept called “Taps and Sinks” (also known as “Faucets and Sinks”) – which has nothing to do with the stuff you buy at Home…

  • Episode 0024 Season Three Announcement

    Back by kinda, sorta, maybe a little popular demand – Season Three, y’all!  I mean, is there really more that needs to be typed here?   Don’t believe us?  Listen for yourself! Sincere thanks to Indicium LLC for editing this episode and willing to do another season with us!

  • Episode 0023 Share Your Story: Joe Mordica

    Have you ever wondered if any of the high flying, fast paced, tech entrepreneur stories you see in the movies are grounded in reality?  This week’s guest, Joe Mordica, talks about what it’s actually like to build a tech startup, sell it, help build another tech company into the second largest cryptocurrency mining farm in…

  • Episode 0022 Share Your Story: Caleb & Kristy Brown

    Long time listeners know all about Caleb (check out Episode Six if you really want to get all up in Caleb’s grits), but this time we get to hear about the Brown Family entrepreneurial journey from the perspective of his better half – Kristy Brown (aka “Little Wifey”, haha). Just like the Amay’s in Episode…

  • Episode 0021 Share Your Story: Anthony Herrington

    Surf YouTube, news websites, or virtually any social media platform, and you will be bombarded with advertisements on how to “make money with Amazon”.  However, how many people do you know, on a first name basis, that actually did it – and at scale?  Today, we are going to introduce you to someone we know…

  • Episode 0020 Entrepreneur Mental Health – Part 2

    This week’s episode is the lighter side (Part Two) of our Entrepreneur Mental Health Series, where Caleb and Chris talk about some of the positive mental health experiences folks can encounter on their self-employment journey. If you haven’t done so already, we highly recommend listening to Part One of this series (Episode 0018) first. Check…

  • Episode 0019 Share Your Story: Jared Carlson

    “If you’d look at my phone right now, there’s probably 10 messages that I just sent today that says, ‘Hey let’s grab coffee or lunch in the next two weeks.’ ” All too often entrepreneurs bet the future of their success solely on their product without considering the people they are selling to or buying…

  • Episode 0018 Entrepreneur Mental Health – Part 1

    There was a popular study published in 2015 by Dr. Michael A. Freeman, a clinical professor of psychiatry at the University of California, San Francisco. Dr. Freeman collaborated with researchers from Stanford University and the University of California, Berkeley. This research focused on the mental health of entrepreneurs and found that 72% of entrepreneurs reported…

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